Polina Druzina has been freelancing as a marketer for the past 6 years. She handles the whole social media promotion cycle - from analytics and strategy creation to content production and lead generation. Lately, her projects have been in beauty, health, and event management.
Since building strategies can be super time-consuming, AskCory caught her attention. She believes AI helps get things done faster and more effectively, which means she can spend more time on other projects as well as her personal life.
THE CHALLENGE
Creating a marketing strategy takes a lot of effort. Social media content and promotion are just one piece of the puzzle. As a marketer, she often needs to fit together all the tools of digital marketing or craft a toolkit that works for a business both now and six months down the line. Diving deep into a client’s niche to find the best solutions takes time - sometimes a lot of it.
THE SOLUTION
Now, with AskCory, Polina can build a marketing strategy of any complexity in just an hour, tailored to the company’s resources.
Marketing Tactics Generator
You can get a step-by-step action plan that, with a limited budget, can either replace a marketer entirely or serve as a handy assistant for a PR specialist or Growth Manager.
An example of a project that originated a Marketing Tactic.
Social & Display Ads
It’s incredibly detailed, even if you’re not familiar with the tool.
An example of a project that originated a Social Media Ad.
Social Media Post Generation
Another tool Polina loves is the Social Media Post feature. She recommends playing around with the Tone of Voice settings - it’s totally worth it and can add a fresh twist to any content.
An example of a project that originated a Social Media Post.
An example of Tone of Voice Creation
Customizable Client Briefs
Polina always starts with a client's brief - goals, challenges, budget, resources, and their willingness to experiment. Even if resources are tight (which they often are), AskCory helps her whip up affordable solutions.
If you’re a solo marketer or working with freelancers, AskCory can create a complete roadmap for companies of any size - from startups to established players. What she loves most isn’t just the creative ideas - it’s the detailed plan, real-life examples, and KPIs. It’s all super actionable and practical. Even as an experienced marketer, she’s gotten some surprising insights that she’s been able to apply to her projects.
After using AskCory, Polina still customizes the strategy to fit her workflow - especially if she’s the one implementing it. [Actually, that’s on AskCory’s roadmap, but shhh... don’t tell anyone!]
Pro Tip from Polina: "Right now, I’m job hunting, and sometimes I sneakily use AskCory for test assignments. Shh… don’t tell the recruiter!"
THE OUTCOME
Reduced Strategy Prep Time With AskCory, Polina has reduced the time needed to prepare a marketing strategy from 2 full working days (depending on the industry and project complexity) to just 2-4 hours.
Detailed Client Presentations Despite the time savings, Polina still gets a comprehensive document with ideas and an actionable implementation plan that can be easily discussed with clients.
Continuous Improvement She uses AskCory not only for new clients, but also to revise strategies for ongoing projects and to generate fresh ideas for improvement.
This combination of efficiency and creativity has made AskCory an invaluable tool in her workflow! 😊
Customer Quote
Discover how AskCory.ai can help you simplify marketing strategy creation, save time, and boost your results.
Copyright © 2024 AskCory. All rights reserved.
Built by Build Up Labs, from sunny Lisbon to the world :)