Introduction to Tinkering Loyalty on the company's Youtube channel.
Since its foundation, Tinkering Loyalty has rapidly evolved into an independent consulting firm to empower brands to build deep and lasting relationships with their customers through innovative loyalty strategies. By implementing a targeted LinkedIn growth strategy, the company has revolutionized its social media presence and engagement metrics.
Founded
May 2024
Headquarters
Lisbon, Portugal
Tinkering Loyalty's official website homepage.
Tinkering Loyalty uses Loyalty, Incentives and Gamification as its core drives to support brands. By offering a mentoring service to support program managers and their teams, it helps better assess results and opportunities. With a team of passionate experts, Tinkering Loyalty transforms ordinary interactions into extraordinary experiences, ensuring that every customer feels valued and connected. Their commitment to excellence and innovation has made them a trusted partner for brands seeking to elevate their loyalty programs and foster genuine connections with their audiences.
THE CHALLENGE
Despite their expertise and successful track record with clients, Tinkering Loyalty’s LinkedIn posts and videos failed to generate engagement or reach a wider audience. Their strategy involved posting content on the company page and amplifying its reach by resharing it through the founder's personal profile.
Renato Carbone, founder and loyal strategist, recognized the need for a refined approach and sought AskCory's help to craft a more effective LinkedIn growth strategy, in order to boost the company's visibility and interactions.
Tinkering Loyalty's engagement before social media strategy.
THE SOLUTION
After struggling with their LinkedIn engagement, Tinkering Loyalty turned to AskCory.ai in search of an organic social media strategy that would better navigate the LinkedIn algorithm. Leveraging AskCory.ai’s advanced analytics, the consultancy implemented two crucial improvements, tailored specifically for their social media strategy:
AskCory.ai project overview for a tactic creation.
THE OUTCOME
Transforming Engagement and Reach
With AskCory's tailored approach, Tinkering Loyalty transformed their LinkedIn engagement and reach, turning their social media efforts into a dynamic platform for meaningful interactions and business growth:
This dramatic growth validated the power of a well-implemented LinkedIn growth strategy, transforming Tinkering Loyalty’s social media into a powerful tool for meaningful interactions and business expansion.
Images provided by Tinkering Loyalty's founder and strategist.
Customer Quote
While Tinkering Loyalty’s LinkedIn growth showcases the power of a well-executed social strategy, AskCory offers a range of additional practices to further amplify success. These complementary tactics were also designed to refine content engagement and maximize visibility on social platforms:
Maintain a Balanced Posting Schedule: Avoid overwhelming your audience with excessive content. Instead, post consistently but sparingly to ensure each update feels valuable and timely.
Optimal Use of Hashtags: Limit hashtags to 3-5 highly relevant ones to enhance discoverability without cluttering the message.
Prioritize Content Quality: Each post should contribute meaningful insights or entertainment, reinforcing your brand’s authority and value.
Encourage Interaction: Actively engage with your audience by responding to comments and initiating conversations. This not only humanizes your brand but also boosts visibility within social algorithms.
Leverage LinkedIn’s Preferences: To maintain user focus on your posts, place any external links in the comments rather than the main body of the post.
Strategic Posting Times: Analyze audience behavior to determine the most effective posting windows, ensuring your content is seen when engagement is highest.
Incorporate Visuals: Visual content like images and videos captures attention more effectively than text alone, making your posts more engaging and shareable.
Concise and Clear Communication: Keep messages brief and direct to maintain reader interest and encourage interaction.
These strategies, along with AskCory’s personalized approach, enable businesses to harness their social media full potential, crafting content that resonates deeply and drives sustained engagement.
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